What is Trend Writing? 

As freelance writers, our goal is to always up our game. While some writers thrive on formulaic profiles, evergreen listicles and round-ups, others excel at spotting new timely angles, and pitching absolutely unique, original stories. 

After I moved to the U.S in 2013, with no connections or experience in American media, I had no choice  but to opt for the latter. Over the years, I've focused on previously untold stories and emerging trends, a strategy that got me bylines in Elle, Wired, Bon Appetit, CNT, and many other reputable publications. I developed Trend Writing to pass this skillset forward. 

What will you learn?

Trend Writing is a 4-module, asynchronous course that takes you from trendspotting to crafting a story idea, to pitching, to successfully writing a trend-focused story. Each module is packed with valuable advice, compelling examples and insider tips.

What's included? 

- An hour-long Zoom or phone call to better understand your needs and career path as a writer. 

- Four written modules and four assignments.

- Detailed, personal feedback on each assignment, provided by me.

- A summary call.

The course is designed to be taken over the course of a month, but can be tailored to your schedule. 

How to sign up?

Please email me at flora.workbox@gmail.com to set up a timeline and payment.