Meet athleisure’s homey sibling: loungewear
First came athleisure, with its printed leggings and gray hoodies, and eventually nonathletic brands jumping on the bandwagon. Now that athleisure is ubiquitous and synonymous with San Francisco, a new category looms large, aiming to separate the home from the gym.
Luxury leisure wear, or lounge wear, carries on its wings silk slips and premium cotton sweat pants, linen pajamas and designer slippers, cashmere wraps and even a special “lounge bra.” It’s a global phenomenon. According to the Busi
